Traffic Soars As Support Grows
May 31, 2002
June 13, 2002 -- Average monthly traffic to Lab Tests Online rose 65% in the first five months of the year, from an average of 42,000 in 2001 to 70,000. Traffic for the second quarter is on pace to average slightly more than 80,000 users per month.
Strong media coverage has continued to drive traffic as AARP's My Generation magazine, and Real Simple and Vitality magazines included mentions of the site. NBC News featured the site in a segment that is available online here.
We are also beginning to see traffic flow resulting from the distribution of promotional displays by members. You can see a description and photo of these displays online. To request a display, please use our Contact Us form.
New corporate sponsors have reflected growing industry support for the site. New sponsors added this year include Adeza Biomedical, Athena Diagnostics, CanAg Diagnostics, Cholestech Corporation, DPC, DSL, Fujirebio Diagnostics, Genzyme, Hycor Biomedical, International Technidyne Corporation, MDS, Nanogen, Pharmacia Diagnostics, Scantibodies Laboratories, and Sysmex.
In addition, five of our original sponsors -- Abbott Laboratories, Bayer Diagnostics, Beckman Coulter, Ortho-Clinical Diagnostics, and Roche Diagnostics -- have renewed support for 2002.
Finally, our users are letting us know what they think of the site, as this user comment reflects:
"You have provided key information to someone who needed it quickly to assist my wife who is presently undergoing breast biopsy procedures."For more user comments, click here.